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Sichuan releases policies to promote the recovery of inbound tourism market

Date: 2023-06-03

Recently, the Sichuan Provincial Department of Culture and Tourism and the Provincial Department of Finance jointly issued the "Sichuan Province Incentive Measures for the Development of Inbound Tourism (Trial)". The Measures include multiple preferential policies, including the introduction of "incentive for inbound tourists", "special incentives for remote markets", "subsidies for participating in overseas international travel exhibitions", "subsidies for participating in cultural and tourism department group marketing and promotion overseas", providing corresponding financial incentives to travel agencies and cultural and tourism enterprises that meet relevant conditions, increasing subsidies for small and medium-sized travel agencies, and encouraging remote market expansion, And encourage enterprises to independently carry out overseas promotions and actively participate in the promotion of Sichuan's cultural and tourism image.

The Measures propose to provide incentives to cultural and tourism enterprises that pay taxes within the province and have independent legal personality in accordance with certain standards, with each declared enterprise not exceeding 1 million yuan (inclusive) per year, to support the development of the inbound tourism market, improve the development level of inbound tourism, and accelerate the recovery of the inbound tourism market.

The "Measures" propose that for travel agencies that organize overseas tourists to come to Sichuan for tourism, if the number of overnight tourists exceeds 500 (inclusive), the incentive shall be calculated based on the number of overnight tourists organized. Accommodation for 2 to 3 nights (inclusive) in Sichuan shall be no more than 50 yuan per person, and accommodation for 4 or more nights (inclusive) shall be no more than 80 yuan per person. For overseas tourists from remote markets (countries and regions outside of Asia) organized by travel agencies who come to Sichuan for tourism, based on the number of overnight tourists organized, travel agencies that stay in Sichuan for 2 or more nights (including), have a total reception of 1000 or more people (including), and rank in the top five will be rewarded with 100000 yuan per agency.

The "Measures" propose to provide subsidies to cultural and tourism enterprises that apply for independent participation in important international tourism exhibitions abroad, purchase independent booths, and actively promote Sichuan cultural and tourism resources and product routes, with a maximum of 40000 yuan for a standard booth they purchase. For cultural and tourism enterprises that apply to participate in overseas cultural and tourism promotion activities organized by the Sichuan Provincial Department of Culture and Tourism and undertake corresponding tasks, a subsidy of one person's travel expenses shall be provided, with a maximum of 50000 yuan.